Feds say drop in cash spent on cigarette promotion
Mon, 01 Aug 2011 15:26:36 GMT —
RICHMOND, Va. (AP) -- The latest federal data shows the nation's top tobacco companies are spending less money on cigarette advertising and promotion and more money on promoting smokeless tobacco products.
Numbers from the Federal Trade Commission show cigarette marketing decreased more than 34 percent to $9.94 billion in 2008, the latest year available, compared with 2003Related Stories FDA issues graphic cigarette labels A third of South Carolina officially smoke free Kick the habit with South Carolina's Tobacco Quitline Feds propose graphic cigarette warning labels
Meanwhile, cigarette sales decreased 9 percent to 320 billion cigarettes in the same period.
In contrast, money spent on marketing smokeless tobacco products more than doubled to $547.9 million in 2008 versus 2003 as sales increased about 6 percent.
The data mirrors an industry trend as tobacco companies look to cigarette alternatives for future sales growth as tax hikes, smoking bans, health concerns and social stigma make the cigarette business tougher.
(Copyright 2011 by The Associated Press. All Rights Reserved.)
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